Oakland Zoo branding

Branding for edutainment organization

The Zoo is a large community based organization with a wide reach and many special interests; families, conservationists, members, volunteers and employees.
 
We’ve created numerous identity programs, communications tools and themes for exhibits, programs, cafes and entertainment areas and web sites that reinforce the spirit of the organization. 
 
On site Cafe with Africian theme
Signage for Picnic Areas
Logo for the Explorer's Club, an educational program sponsored by The University of Phoenix to improve the experience of school visitors and build awareness of conservation. 




Design system included a package containing a self-guided "passport" pamphlet, mail label and stationery



Logo for conservation program



Design system for marketing collateral 



Annual report 



Logo for on-going campaign created to inspire community participation  




A major educational destination in development that will feature the state’s natural past.
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